A/W 12-13 Trends

9 Jun


I’ve just come out of the Mudpie trend seminar for A/W 12-13 which was held at London College of Fashion.

The information and experience gained from an event like this is invaluable.

The theme for the season is called Nations Rising. It is taking into account the world economy with a particular nod to the Far East.

The season is then broken up into three sub-categories which make up the different trends for the season…

REMIX: Is influenced by ethnic diversity with particular reference to Brazil, as this is the most ethically diverse country in the world. Acknowledgements were also made to the Rio Olympics for 2016.

Remix also has some strong African influences and an emphasis on eco-materials.


The women’s colour pallette is very earthy, rich and exotic, and prints are tribal inspired.
Layering,volume, mixed prints and textures are big for this trend.

SYNTHESISE: This trend has a much more sythetic, engineered, structured and futuristic look. For me, it made particular references to 1960s trends as technology, innovation and the future were huge influences. Korean pop culture is another source of inspiration with a vivid colour pallette of zingy, sweet colours mixed with metallics to create a digital vision.

Prints are inpired by £D imagery and fragmented light. Key shapes are sleek, panelled and utilitarian (influenced by the idea of protective clothing).

MYRIAD: Combines luxury with sustainability with the use of sumptuous, flowing, naural yarns such as silk. Art and culture are strong influences for Myriad, as well as Abu Dhabi becoming a luxurious place but also an eco-city where the elements are used to power it.

Colours are subdued and rich, with an emphasis on classic hues such as camel and gold. Prints have a Persian influence and ornated embellishment feaures heavily in a mixed media style.

Shapes are fluid, sophisticated and refined with draping and waterfall effects.

Although I am consdering entering the vintage clothingmarket trends are still very important. Current and future trends and designers are always influenced by the past so styles continue to be recycled. It is important to keep an eye on trends to understand what shapes, colours and eras will be desirable for the future so I can choose stock that people will want to buy!

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