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Me? On Elle?…

13 Jun

If you remember I told you I’d been photographed for street style at graduate fashion week!?

Well I just found it!! On the Elle website!

claire robinson

I’m a Crafty Kitten!

10 Jun

Yesterday evening, before hopping on the train home at Euston I managed to go back to Harry Smiles for an evening of craft they were hosting. We were making cute lavender bags in shape of hearts, owls or birds.

It was great to get to know Kelly and Emma a little better, plus meet some other lovely lady and get creative…

Lots of vintage fabric and buttons to choose from!

 

Yummy cake and vino!

Crafty Kittens!

 

A/W 12-13 Trends

9 Jun


I’ve just come out of the Mudpie trend seminar for A/W 12-13 which was held at London College of Fashion.

The information and experience gained from an event like this is invaluable.

The theme for the season is called Nations Rising. It is taking into account the world economy with a particular nod to the Far East.

The season is then broken up into three sub-categories which make up the different trends for the season…

REMIX: Is influenced by ethnic diversity with particular reference to Brazil, as this is the most ethically diverse country in the world. Acknowledgements were also made to the Rio Olympics for 2016.

Remix also has some strong African influences and an emphasis on eco-materials.


The women’s colour pallette is very earthy, rich and exotic, and prints are tribal inspired.
Layering,volume, mixed prints and textures are big for this trend.

SYNTHESISE: This trend has a much more sythetic, engineered, structured and futuristic look. For me, it made particular references to 1960s trends as technology, innovation and the future were huge influences. Korean pop culture is another source of inspiration with a vivid colour pallette of zingy, sweet colours mixed with metallics to create a digital vision.

Prints are inpired by £D imagery and fragmented light. Key shapes are sleek, panelled and utilitarian (influenced by the idea of protective clothing).

MYRIAD: Combines luxury with sustainability with the use of sumptuous, flowing, naural yarns such as silk. Art and culture are strong influences for Myriad, as well as Abu Dhabi becoming a luxurious place but also an eco-city where the elements are used to power it.

Colours are subdued and rich, with an emphasis on classic hues such as camel and gold. Prints have a Persian influence and ornated embellishment feaures heavily in a mixed media style.

Shapes are fluid, sophisticated and refined with draping and waterfall effects.

Although I am consdering entering the vintage clothingmarket trends are still very important. Current and future trends and designers are always influenced by the past so styles continue to be recycled. It is important to keep an eye on trends to understand what shapes, colours and eras will be desirable for the future so I can choose stock that people will want to buy!

Putting a Face to the Tweets!…

9 Jun

While the sun is out I thought I would sit outside of a cafe in Exmouth Market before I head to the Mudpie seminar to tell you about my latest vintage find!

exmouth market

I first found out about Harry Smiles when the owners contacted me via Twitter, over a certain ‘Tweet’ regarding sandblasted jeans.

After exchanging a number of messages I thought, while I’m in London I’ll check out this new vintage store.

Harry Smiles is a vintage store with a difference…

Both originally from Australia, owners Kelly and Emma came to a turning point in their careers at the same time. Coincidentally they found that they had similar ambitions, prompting them to go into business together!

harry smiles vintage

Through painstakingly extensive research into the market place the girls found a gap in the market that they felt confident they could occupy.

“We felt vintage could at times be confusing, daunting and feel a little exclusive.”

They feel flea markets and jumble sales can be difficult to purchase from as it’s impossible to know if something will fit and it’s rare you are able to try things on.

Kelly and Emma also state that many vintage shops can make people feel uncomfortable if they don’t already look the part. Products are displayed by category e.g. dresses, shirts & shoes, so It’s hard to see what goes together unless you have an eye for it. 

This isn’t the case at Harry Smiles, where things are categorised into different trends or looks such as ‘Festival Frolick’ and ‘Cowboy Chic’.

harry smiles vintage
harry smiles vintage

Harry Smiles has collaborated with Ruth from Superstyling style consultancy, who is on-hand to offer styling advice for people unsure of vintage. This reminds me of my concept for ‘Covet’, my dissertation business plan, and re-affirms that I have a viable business idea!

 “We want to make vintage more accessible by offering high quality products and services at an affordable price. We want to give people the confidence to embrace vintage. To provide a stylist to help them understand what suits their body shape and style. Offer group sessions to put the fun into exploring vintage with friends and give advice and tips on how to use vintage.
Our aim is to turn a little bit of vintage fun into everyday style and for vintage to be at the forefront of the mind in future purchase consideration.”

harry smiles vintage

What else makes Harry Smiles special is the concept of the store. Harry Smiles is involved with Meanwhile Space, a community interest company working to activate vacant property and sites with uses that benefit the community, while something else is waiting to happen.

The idea is the girls will stay in their current unit (an ex-Subway!!) for a month, then move to a new unit, creating a pop-up shop frenzy!
This seems like a great way to develop  a loyal customer base who will follow them wherever they go!

harry smiles vintage

I was already VERY intrigued at this point, then Kelly starts telling me some of the tales behind the garments they have in store…

The cute dress is from the 1940s and has unusual side hook and eye fastenings!

This jacket is fully reversible. It belonged to a German lady who escaped the australia during the war. this was the first item of clothing she had made after leaving all of her belongings behind!

harry smiles vintage

This beautiful handmade 1950s dress and matching jacket was the graduation piece of a fashion designer. The inside label reads 'Miss Mitzou'.

Kelly and Emma really see to know what they are doing when it comes to community spirit too! Tonight they are hosting a craft workshop which I am very tempted to come back for before I catch my train back to Birmingham!

Anyway, off to the seminar for some new fashion!…

Lovely Farringdon!…

9 Jun

I just got off the tube at Farringdon, not somewhere I have been before, despite my many visits to London, AND despite this place being amazing!

As I headed up Farringdon Rd towards my destination: Exmouth Market (following my pre-prepared Google map) I could not help but be distracted by the quant cafes, cool bars, pokey galleries and quirky shops that lined the pavement.

exmouth market

exmouth market
family business

salon liv

cafe kick

grills and martinis

I also managed to find a charity shop where I  bagged a vintage mod dress for £5.99!

After chatting to the man in the charity shop about how we love vintage clothes but hardly find them in charity shops anymore I also saw this AMAZING Vespa…


I’m just off to Exmouth Market now so catch up with you a bit later…

London Town

9 Jun

So I’ve come to London for the day. The main reason is that I have a ticket to a Mudpie seminar about trends for autumn/winter 2012/13.

However, there are always weird and wonderful things that manage to distract me along the way.

The first of today being the Lost Property Office at Baker Street tube station!

I have walked past here many times so I haven’t got a clue how I have missed this!

I didn’t even go inside as it didn’t look very inspiring, but the window is full of things that were lost and never claimed…

Massive phones!

Does this look like something you carry around?

How would you ever lose this?!

Have you seen my iron?! No? What about my Oliver soundtrack?!

What makes these things so interesting to me is wondering about how they got there in the first place? Whose were they? How old were they? And where were they going when they lost them?…

Graduate Fashion Week is Here!

6 Jun

Today I’m at Graduate Fashion Week with some classmates, on the Birmingham City University stand ready to meet potential employers and anyone else who even looks like they MIGHT be interested in my work!

Our stand comprised of chicken coops as the theme was ‘Incubation’, as if our time at uni had been our time of incubation and now we have “hatched” into graduates?…

Our work was nicely presented on top of the chicken coops…

fashion retail management

Chicken Coop!

My dissertation

My Final Presentation


Within minutes of being here I was in front of three judges as my work had been entered into the ‘New Business Idea Award’ category. They aksed me a set of questions about my work such as, what gave me the idea for Covet, why I think it is a viable business idea for today’s consumer, why I think vintage is so popular…

I believe I gave confident and informed answers which demonstrated my expertise and research from the project.

As the afternoon has passed a few people have already looked through my work and taken my business cards, including a very dapper looking an who, when I approached him, told me he is looking for business minded people from graduate level to bring in the marketing department of his new company which works with new designers. this sounded very excited so I proceeded to talk him through the marketing strategy I had developed for Covet and explained how I had tailored it so it was specific to my product and target consumer.

I’ve just had a walk around the rest of the show, here are some pictures of the stands, unis and projects that caught my eye…

Demontford

Bournemouth

Milan

Business cards hanging from flowers!

Excuse me? Have you got the time?!

As I just sat outside, getting some fresh air and reflecting on the  day so far a lady approched me asking to take my photograph for a street style blog. Her explanation was a bit vague but she took town my name and where my outfit was from and took a couple of shots.

I’ll let you know if my picture makes it online!

Furthering My Knowledge

27 May

So, even though I’m thinking of setting up my own vintage fashion business, it can’t hurt to gain some more experience.

I was juts looking at the Beyond Retro website and they are currently looking for an intern to work in their product department. So guess who is about to send her CV and cover letter?

That’s right! ME!

Here’s the job description…

This would give me a great insight into sourcing and valuing vintage clothing as well as how to spot what will be desirable and on trend in the vintage world!

I believe the knowledge I gained from my dissertation project, as well as the years of passion and interest in vintage clothing would make a great contribution to the internship already.

If anything, every internship I have done so far has increased my knowledge of the fashion industry and improved my confidence with working with new people and facing new challenges.

In the past I have completed a three-month internship at Fluorescent PR in Soho, London, one month in the fashion department at Good Housekeeping Magazine and 1 week at Kerry Taylor Auctions.

Hopefully my past experience and existing skills will catch their attention and clinch me the internship!

Wish me luck!

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